Your Steps, Our Concern
BMCiTYBM was born from a simple moment every parent knows: a child asking for shoes that are “nice and fun.” We realized that children’s needs are beautifully simple – they want shoes they enjoy wearing. But as parents, we know there’s more to consider: healthy foot development, safety, and durability.
This understanding became our foundation. We set out to create footwear that bridges what children want with what parents need – shoes that kids love to wear and parents can trust.
Our Philosophy
At BMCiTYBM, we believe that childhood is meant for exploration, play, and growth. Every step a child takes is part of their development journey, and proper footwear plays a crucial role in that process. That’s why we design shoes that support natural foot development rather than restrict it.
Our commitment goes beyond just making shoes. We create quality children’s footwear with longevity – pieces that can withstand daily walking, team sports, and playground adventures, then be passed down when outgrown. We believe in sustainability through durability.
Meet Roomy – Our Brand Mascot
Roomy, our friendly mascot, embodies everything BMCiTYBM stands for. As a lovely and friendly character, Roomy serves as children’s intimate playmate and personal protector. Just like our shoes, Roomy represents comfort, safety, and the joy of childhood.
Our Design Approach
Every BMCiTYBM shoe is thoughtfully designed with children’s needs in mind:
- Natural Development: We don’t include artificial arch support, allowing babies’ arches to develop naturally
- Breathable Comfort: Mesh materials keep little feet cool and dry throughout active days
- Safety First: Non-slip soles, toe cap protection, and secure closures ensure confident movement
- Perfect Fit: Flexible materials accommodate growing feet, including wide or chunky feet
- Easy Independence: Simple closures help children learn to put on their own shoes
Quality You Can Trust
All BMCiTYBM footwear meets rigorous U.S. quality and safety certifications. We combine innovative design with strict safety standards because we know you’re trusting us with your child’s development and safety.
Our Protection System
BMCiTYBM shoes are designed with a unique protection system – cut slightly wider than regular shoes to keep children’s feet comfortable instead of squished. This approach supports healthy foot growth while providing the stability young walkers need.
Our Product Range
From first walkers to active toddlers, we offer a cozy and colorful product line with modern fashion designs that appeal to kids developing their aesthetic preferences:
- Baby Shoes (6-18 months)
- Toddler Shoes (18 months – 3.5 years)
- Sport Shoes
- Princess Shoes
- Sandals
Benefits for Growing Children
BMCiTYBM shoes are built to encourage natural movement for first-time walkers:
- Less tiptoeing, more time to play, more happy growth
- Less stress, more wiggle room for little toes, fewer stumbles and falls, more fun and safety
- Less worry about slipping, more relaxation for parents, more confidence for baby
Our Promise
Today, BMCiTYBM continues to prioritize what matters most: creating shoes that let kids move freely, safely, and confidently as they grow. We’re committed to protecting little feet and ensuring healthy development while our designers constantly innovate, bringing more products filled with dreams and fun to children.
From those first wobbly steps to confident running and jumping, we’re here to support every milestone of your child’s journey.
BMCiTYBM – Where Comfort Meets Development
Frequently Asked
Questions
About shoes
Yes, the breathable mesh design allows them to be worn comfortably with or without socks.
Hand wash or machine wash on gentle cycle, then tumble dry on low or air dry.
Yes, the flexible upper material stretches to accommodate wide or chunky feet perfectly
No, the BMCiTYBM Baby Shoes don’t have any artificial arch support built into them. This is to allow for the baby’s arches to develop naturally.
Yes! In fact, many of our customers say that BMCITYBM shoes are the only shoes their child will wear.
No. The uppers of our BMCiTYBM Mesh Sneakers are made with fabric and will absorb water if submerged.
Yes! The mesh upper provides excellent breathability, keeping your child’s feet cool and dry throughout the day.